The degree to which brands met customer expectations, how customers understand brand presentations, and ultimately customers’ suggestions for product improvement. Customers remain the best adviser for a company’s product or service improvement as they express their expectations of how a product or service be packaged, presented, and tasted, customer have a variety of experiences that […]
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Why Customers Compare Experience Across All Industry
Customers expect an excellent customer experience regardless of the industry they are transacting with, customer are not comparing their experience with one channel to another channel, they are comparing it to the last experience they had, more so comparing brands that are not related, such as comparing google service with Mercedes Benz, comparing service to […]
Nigeria Deserve Better Services and Good Products
There is no gain in saying all Nigerians experienced poor customer service at one time or the other, the issue can be small like waiting in a long queue or bigger such as receiving a completely different service than expected, whatever the case, negative experiences leave us deeply unsatisfied and hesitant to use the same […]
Customers At The Center Of Every Business
A customer experience management mindset prioritizes the orchestration and personalization of the entire end-to-end customer experience and helps to do it at scale, on any channel in real-time. It fixes customer as a dependable determinant to attract sales Effective customer experience management is more than just good optics or good public relations. By measuring your […]
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